Diagnostic Marketing Association

July/August 2010

Diagnostic Insight Archive



Volume 41, Number 2: May/June 2010


Volume 40, Number 4: December 2009


Volume 39, Number 3: Fall 2009

Cover Story: DxMA Spotlight On....George Goedesky


Volume 39, Number 2: Spring 2009

Cover Story: DxMA Membership Idea - Expanding the Target Audience


Volume 38, Number 1: Winter 2009

Cover Story: Kathleen Bernstein, Recipient of the 2009 Jerry Goldsmith Award for Excellence


Volume 37, Number 3: Summer 2008

Cover Story: DxMA Director Focus On....Keith Chaitoff, Vice President, US Marketing, Abbott Diagnostics, and DxMA President Elect


Volume 37, Number 2: Spring 2008

Cover Story: DxMA Director Focus On....Jimmy Oaks, National Director, U.S. Marketing, Sysmex America, Inc.


Volume 37, Number 1: Winter 2008

Cover Story: DxMA Director Focus on...... Kathleen Bernstein, President, Seidler Bernstein Inc.


Volume 36, Number 2: Fall 2007

Cover Story: Brian Buxton, Principal and Co-Founder, Easton Associates, LLC


Volume 35, Number 1: Spring 2007

Cover Story: Robert McGonnagle, Publisher, CAP Today


Volume 34, Number 2: Fall 2006

Cover Story: Mark Myslinski, General Manager, Veridex LLC, a Johnson & Johnson company


Volume 33, Number 1: Spring 2006

Cover Story: Greg A. Menke, President and CEO, Medical Automation Systems


Volume 32, Number 4: Fall 2005

Cover Story: Patrick J. Balthrop, President and CEO, Luminex Corporation


Volume 32, Number 3: Summer 2005

Cover Story: Scott Garrett, Chief Executive Officer, Beckman Coulter, Inc.


Volume 32, Number 2: Spring 2005

Cover Story: Rodney Cotton, Vice President & General Manager of Point of Care Diagnostics, Roche Diagnostics


Volume 31, Number 4: Fall 2004

Cover Story: IVD Marketing Excellence (IME): The BMA-Babson College Executive Development Program, May 15-20, 2005


Volume 31, Number 1: Winter 2004

Cover Story: Part II: James (Jim) Reid-Anderson, Chairman, President and Chief Executive Officer of Dade Behring Inc.


Volume 30, Number 3: Summer 2003

Cover Story: Part I: James (Jim) Reid-Anderson, Chairman, President and Chief Executive Officer, Dade Behring, Inc.


Volume 30, Number 2: Spring 2003

Cover Story: Stanley N. Lapidus, Chairman, EXACT Sciences Corporation


Volume 30, Number 1: Winter 2003

Cover Story: Daniel H. Farkas, Ph.D., HCLD, FACB, CC, CLSp (MB), Director, Molecular Diagnostics, The Methodist Hospital, Houston, TX and Associate Professor of Pathology, Baylor College of Medicine, Houston, TX


Volume 29, Number 4: Fall 2002

Cover Story: Women in Biotechnology: Kathleen Bernstein, Lena Chow, Kathy Dunn


Volume 29, Number 3: Summer 2002

Cover Story: Catherine M. Burzik, President, Ortho-Clinical Diagnostics, Inc.


Volume 29, Number 2: Spring 2002

Cover Story: William P. Moffitt, President and CEO, i-STAT Corporation


Volume 29, Number 1: Winter 2002

Cover Story: Robert Bauer, President, CaseBauer


Volume 28, Number 3: Fall 2001

Cover Story: Martin D. Madaus, DVM, Ph.D., President & CEO, Roche Diagnostics Corporation


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