Diagnostic Marketing Association

Board Members

Lawrence Worden
Senior Partner
Market Diagnostics International (MDxI)
www.mdxint.com

Larry has over 30 years of experience in the field of medical/scientific market research. As a co-founder of MDxI, he consults with clients in the design and implementation of studies, coordinates with MDxI’s analytical staff to develop key findings/recommendations, and helps clients integrate these findings into their organizational goals and objectives.

Prior to MDxI, he was a senior consultant with CaseBauer & Associates, an international business development and research firm in the field of medical devices and in vitro diagnostics. He has held research positions with IMS Health, Luning Prak Associates, Becton Dickinson and AdvaMed.

Larry has developed syndicated data services for the clinical diagnostic, diagnostic imaging and medical/surgical markets, has authored numerous regulatory compliance manuals for the diagnostic and medical device industries and served as the biomedical industry liaison to the College of American Pathologists’ Workload Recording Committee.

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